Strawberry Fields

Powerful Thinking Begin Work in China with ModernSky

Powerful Thinking are in conversations to form a partnership with major Chinese entertainment company Modern Sky, which manages over 40 festivals. The first steps are focused on strategy, policy and monitoring. An official partnership is expected to be announced at a press launch on December 14th in Beijing.

In a first practical step, ZAP Concepts, Powerful Thinking steering group member and event sustainability consultant, was asked to provide an onsite energy scan for ModernSky’s Strawberry Festival on Hainan Island, with a view to developing an energy efficiency action plan that the organisers can apply across their full portfolio of festivals in China.

ZAP consultant, Tim Benson gathered data for the build, show & de-rig days, working alongside the ModernSky team and their local crew. Energy loggers were installed on the 4 x 1000kV grid feeds across the site & a full kit inventory was documented, including peak & nominal loads, to assess the festival’s onsite energy consumption and the festival’s technical production.

The collaboration was a success & ModernSky are now considering a further onsite energy scan next year for their flagship festival Super Strawberry in Shanghai.